Insights
Writing on AI, risk and what to do next
Short pieces on the technology decisions facing SMEs, written in plain English.
From problem to prototype: what the Bield Council did with Freedom of Information
We started with the problem we thought public sector organisations had. The Bield Council pushed us to the one they actually had, and that is what we built.
Read the full pieceStop killing polar bears: AI ethics from the user's side
Most of the debate about AI ethics is about the companies building it. For the rest of us, the more useful question is how we use it.
Read the full pieceThe model is the easy part: why your data decides what AI can do for you
Small, sector-specific AI models were a big theme at AI Scotland. The opportunity is real, but for most businesses the work starts with their data, not a model.
Read the full pieceThe hotel booking test: what Martha Lane Fox gets right about AI, and what SMEs should actually do about it
The extinction debate is a distraction from the much more mundane, much more useful question: who is doing the organisational work to make AI actually work here.
Read the full pieceThe sovereignty trap: why most businesses buying "sovereign AI" don't need to
The EU's proposed Cloud and AI Development Act could put real teeth behind the phrase "sovereign AI". Most vendors reaching for that word are selling a different layer of the problem than the one your business actually has.
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